
The power of light speed
The Prudential online ISA service makes it easier to do business with us with a 3 minute end to end application process and easy control over client management.
Signatureless application process
A signatureless process, with the exception of transfers, allowing you to apply for, top-up, and service your clients' ISA requests.
Faster and more accurate business submissions
Quick and intuitive online processes allowing you to key and submit business accurately and efficiently on your client’s behalf.
Payment options and speedy investments
Clients can pay a single contribution by bank transfer or Visa debit card meaning the payments will be invested quickly.
How do I access the new ISA online service?
Helpful key ISA documents
The Big Book of ISA
Facts, figures and planning
Prudential ISA Key Reasons
This is a summary we will now need as a result of changing the format of these links.
Client information data capture form
This is a summary we will now need as a result of changing the format of these links.
We’ve also created a new Customer recommendation literature page to make it easy for you to obtain the relevant documentation needed to recommend a Prudential ISA to your client. This page contains access to documents provided by Prudential in relation to PruFund investments available with the Prudential ISA and also to documents provided by Link Financial Investments Limited as ISA Manager of the Prudential ISA.
We also provide documents to support you and your clients understand how the Prudential ISA works and also investment solutions including PruFund funds. You can access Prudential literature within the ISA literature page and also other documents provided by Link on the Link Financial Investments Limited documents page.